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Marketing · Free option

HubSpot Marketing

Inbound marketing hub with landing pages, email, and lead nurturing.

Pricing

Free (basic), $20/mo (Starter), $890/mo (Professional)

Used by

Marketing, RevOps

HubSpot Marketing Hub is the inbound marketing platform that coined the term 'inbound marketing.' It includes email marketing, landing pages, forms, live chat, ad management, social media, SEO tools, and sophisticated marketing automation. The free tier includes forms, email marketing, and live chat. The Professional tier unlocks the powerful automation workflows that make HubSpot the centerpiece of many marketing operations.

Key features

  • Marketing automation workflows
  • Landing pages & forms builder
  • Blog & content management
  • SEO recommendations & tools
  • Social media management
  • Attribution reporting & analytics

How to get started

Start with the free tools: create forms to capture leads, set up email campaigns, and add live chat to your website. Upgrade to Pro for marketing automation workflows that nurture leads based on behavior, score leads, and route them to sales when ready.

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HubSpot Marketing — Pricing, Features & Review 2026 | GENZ4GTM