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RevOps · Free option

Drift

Conversational marketing platform with chatbots and live chat for sales.

Pricing

Free (basic chat), custom pricing (Premium from ~$2,500/mo)

Used by

SDR, Marketing, RevOps

Drift (now part of Salesloft) pioneered conversational marketing — the idea that website visitors should be able to start a conversation with sales instantly, rather than filling out forms and waiting. Its chatbots qualify visitors in real-time, route them to the right rep, and can even book meetings automatically. For high-traffic websites, Drift captures leads that would otherwise bounce without converting.

Key features

  • AI chatbots for lead qualification
  • Live chat with routing
  • Meeting scheduling from chat
  • Conversational landing pages
  • Account-based targeting
  • Revenue attribution analytics

How to get started

Install the Drift widget on your website. Create chatbot playbooks that qualify visitors (ask about company size, use case, timeline). Route qualified visitors to the right sales rep for a live conversation. Use ABM targeting to show personalized messages to target accounts.

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Drift — Pricing, Features & Review 2026 | GENZ4GTM