Sales · Hamburg
Founding GTM
Hamburg — Full-time — €70k Base – €100k OTE
The role
You are •••'s first dedicated GTM hire. You own the top of the funnel, from identifying the right companies to getting decision-makers on a call. You cold call, you build outbound sequences, you enrich lead lists, and you close the gap between our product and the companies that need it.
This is not a pure SDR seat. You're a generalist who happens to love the phone but is also able to shape, iterate, and execute strategy. You'll build a playbook to automate what can be automated and figure out what works best.
What you'll do
- Own outbound end to end, from building target lists and enriching contacts to cold calling decision-makers and booking qualified demos
- Call every day – unless your calander is full of booked demos ;) – pitch ••• in 30 seconds, and get bookings on the calendar
- Build and iterate on outbound sequences across phone, email, and LinkedIn
- Set up and optimize AI-powered sales workflows, from lead enrichment to automated follow-ups
- Work defined ICPs and verticals systematically, track what converts, and double down on what works
- Feed market insights back to the founding team, every conversation is competitive intelligence
- Help shape the GTM playbook that the next 10 hires will run
What you bring
- First experience in **outbound sales, SDR work, or growth** at a startup or fast-moving company
- You've picked up the phone before and you're not afraid of rejection
- Clear, confident communication in **German**, strong English
- Hands-on with **sales tooling** like CRMs, enrichment tools, and sequencing platforms
- Familiar with building automated, **AI-first workflows** using tools like Claude Code, n8n, and similar
- Analytically sharp, you look at numbers before you look at opinions
- High output, you measure your day by what you moved, not by hours logged
You might be a fit if you
- Are the kind of person who figures things out before asking for help
- Get a kick out of turning a cold lead into a booked meeting
- Want to build a sales engine from scratch, not inherit someone else's playbook
- Are hungry for ownership and not interested in waiting for permission
- Care about winning but stay humble about what you don't know yet
- Have something outside of work that shows you don't do things halfway, whether that's competitive sports, a side project, or something completely different
- See this as the launchpad for a career in sales leadership or building your own thing
What we offer
- The founding GTM role with real ownership over pipeline and playbook
- Shape the sales and product vision alongside the founders
- Performance-•••d compensation on top of ••• salary
- AI-native sales stack, you'll work with the best tools from day one
- A front-row seat to building a company in a massive, untouched market
Why now
We're not a demo company. We're in production with real customers, in one of the most critical and underdigitized markets in Europe. Demand is not our bottleneck, execution is. This is your chance to join extremely early, shape the company, and build what will become core infrastructure for how organizations find and win public contracts.
We envision a world where every relevant tender reaches the right company at the right time. Where procurement intelligence is no longer locked behind manual research and outdated portals.
Building from Europe
What drives us is the belief that Europe's long-term prosperity depends on a strong, sovereign technology ecosystem. We need more AI-first European companies competing on the global stage.
Our mission is to build a category-defining company from Europe. Our HQ is here, but we benchmark ourselves globally and plan to sell internationally from the beginning.
The company is named once you apply. Every role on the board is a startup hiring through GENZ4GTM right now; you apply once, for free, and the team sees your profile.
