How to Prepare for Your SDR Interview in Germany (2026 Guide)

Landing an SDR interview at a German startup is exciting. Expect a different format from other job interviews you've had: on top of your CV, they test your ability to sell.

What to Expect in an SDR Interview

Round 1: Screening Call (30 min) A recruiter checks basic fit. Why sales? Why this company? Can you communicate clearly?

Round 2: Hiring Manager Interview (45-60 min) The hiring manager digs into your motivation and checks that you know what an SDR does all day.

Round 3: Roleplay/Mock Cold Call (30-45 min) This round decides it. You cold call the interviewer, who plays a prospect.

How to Prepare: Step by Step

1. Research the Company Thoroughly

• What does the product do? Who buys it?
• Who are their competitors?

2. Master the Cold Call Roleplay

Opening (15 seconds): "Hi [Name], this is [Your Name] from [Company]. I'll be straight with you: this is a cold call. Do you have 30 seconds?"

Handling objections:

• "I'm not interested" → "Fair enough. Can I ask what your current approach looks like?"
• "Send me an email" → "Of course. What's the #1 challenge you're facing right now?"

3. German-specific Considerations

• Punctuality: Be 5 minutes early, never late
• Direct communication: Get to the point, Germans appreciate it
• Bring questions: Have 3-4 strong questions ready

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